Description
What you’ll learn
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Will learn how to create mobile app user base spending with very little money
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Will learn how to create virality in mobile app
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Will learn how to optimize app to make search engine friendly
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Will learn how to use Facebook, Twitter, YouTube for App marketing purpose
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Will learn how to generate huge audience thorugh effective email marketing
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Will learn how effectively use push notification for app engagement
Mobile app marketing is quite important to get a huge user base and to get the ultimate revenue from a mobile app.
This course organized as
In-App Marketing (Low cost but very effective)Â
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Build virality into your app
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How virality in the mobile app works?
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Best practices of virality
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More Apps
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Update = $$
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In-App graphical banner Ad (cross-promotional)
Push Notification (Army for better app marketing)
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Why you should care about push notification?
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What is a push notification?
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Push notification best practicesÂ
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Analysis of a push messageÂ
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Advantage of push notification over SMS
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SMS vs. Email vs. Push Notification
ASO Basics
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Base components of ASO
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Importance of ASO | Why we should learn ASO
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ASO Principles
ASO Keyword Research Process
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The whole ASO Keyword research process in 10 steps
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Utilize long-tail keyword
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A practical example of ASO tools for Keyword Research like Appannie, SensorTowerÂ
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Practical case study ASO in Apps & Games
Practical ASO Implementation along with cool tricks in
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App Title
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Keyword Field
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App DescriptionÂ
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App Short DescriptionÂ
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App Icon
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App Screen Shots
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App Localization
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App Preview Video
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Review & Rating
Difference factor regarding ASO in Market Places
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Google Play Store vs. Apple App Store
Email marketing (For better app engagement)Â
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Why did email marketing need to get more downloads?
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Add an email subscription form to your app
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Create mobile-friendly email contentÂ
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Video content in email performs far better resultÂ
Paid Marketing
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Before paid marketing, ensure these points
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Get positive reviews from high traffic websitesÂ
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Know the type of ads for mobile apps
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Know marketing terms for mobile advertisers
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Know which advertiser suits best for your app/gameÂ
Social Network Marketing
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Why Facebook for mobile app marketing
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Facebook ads statisticsÂ
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Focus on business goal + reflectÂ
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Facebook Ad analysis for mobile targeted user baseÂ
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Analysis of install ads: perfect choice for mobile apps
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Facebook contest: Effective marketing approach for mobile appsÂ
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Why Twitter for mobile marketingÂ
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YouTube marketing
Who this course is for:
- Mobile App Marketers
- Entrepreneurs
- Mobile App Business Owners
Course content
- Introducation to mobile app marketing course
- In App Marketing, low cost but very effective
- Push Notification – Army for better app marketing
- Introduction to ASO
- ASO Keyword Research Process
- ASO Implementation
- Email marketing to get more app downloads
- Paid Marketing
- Social Network Marketing
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