Digital Marketing Virtual Assistant – From Zero To Job Offer

Description

What you’ll learn

Master the essentials of being a Virtual Assistant, including task structuring, client communication, and tool adaptability.
Develop strong digital marketing skills through product research, competition analysis, branding, and copywriting.
Learn to identify and understand target customers using proven models like Hofstede, Big Five, and Buyer Personas.
Get career-ready with strategies for finding clients, building your freelance profile, and acing job interviews.

Launch your career as a Digital Marketing Virtual Assistant from the ground up.

This course covers VA fundamentals, digital marketing strategies, product and competition analysis, customer targeting, branding, website marketing, pricing tactics, and client acquisition. Step by step, you’ll gain the skills to support online businesses, define marketing strategies, and confidently land your first job offer.

Table of Contents

Section 1: Virtual Assistant Basics

Lecture 1: Virtual Assistant Basics for Online Business
Lecture 2: How to Think Like a Client
Lecture 3: Structuring Your Tasks
Lecture 4: Adapting to Any Virtual Assistant Tool

Section 2: Digital Marketing – Product Research & Analysis

Lecture 5: Digital Marketing Introduction
Lecture 6: Product Keyword Research
Lecture 7: Niche Analysis
Lecture 8: Competition Analysis (Business Level)
Lecture 9: Competition Analysis (Product Level)
Lecture 10: Defining Business Identity

Section 3: Digital Marketing – Target Customer Definition

Lecture 11: Hofstede’s Model
Lecture 12: Big Five Personality Model
Lecture 13: Buyer Persona Model

Section 4: Digital Marketing – USP, KPIs, Branding & Influence

Lecture 14: USP Setting
Lecture 15: KPIs & Objectives
Lecture 16: Branding
Lecture 17: Marketing Psychology – Influence Principles

Section 5: Digital Marketing – Website Marketing

Lecture 18: Blogging Strategy
Lecture 19: Calendar Template
Lecture 20: Web Design Structure Basics
Lecture 21: Web Design Structure Checklist
Lecture 22: Copywriting 101

Section 6: Digital Marketing – Best-Practice Pricing

Lecture 23: Best-Practice Pricing – Part 1
Lecture 24: Best-Practice Pricing – Part 2
Lecture 25: Best-Practice Pricing – Part 3
Lecture 26: Best-Practice Pricing – Part 4

Section 7: Digital Marketing Virtual Assistant – Finding Clients & Getting Hired

Lecture 27: Finding Clients – Overall Strategy
Lecture 28: Finding Clients – Freelance Platforms
Lecture 29: Getting Hired – Acing Interviews

Who this course is for:

Anyone looking to start a career as a Digital Marketing Virtual Assistant, from beginners with no prior experience to those wanting to upskill and land their first client or job.