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Reddit for Founders: From Startup to Scale with the Gen Z

Last updated on September 11, 2025 9:15 pm
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Description

What you’ll learn

  • Foundational Reddit Knowledge
  • Organic Marketing and Content Strategy
  • Paid Advertising with Reddit Ads
  • Advanced Analytics and Remarketing

In this course, you will learn how to:

  • Master the Reddit Mindset: Understand why traditional marketing fails on the platform and learn how to engage as an authentic community member, not just a marketer.

  • Build a Strong Organic Presence: Get step-by-step guidance on setting up a professional profile, finding the right subreddits for your brand, and building your initial Karma to establish credibility.

  • Develop Winning Content Strategies: Discover what kind of content performs best on Reddit—specifically photos and links—and implement powerful organic tactics like storytelling and hosting “Ask Me Anything” (AMA) sessions.

  • Launch and Manage Paid Ad Campaigns: Navigate the Reddit Ads platform from scratch, from creating an account to launching campaigns using both the “Simple” and “Advanced” creation modes.

  • Implement Advanced Ad Targeting: Go beyond basic demographics to target users based on their interests, community memberships, keywords, and even the specific mobile devices and cell carriers they use.

  • Track, Analyze, and Optimize Performance: Learn to install and use the Reddit Pixel and Events Manager to accurately track user actions and measure the true impact of your campaigns.

  • Execute Powerful Remarketing Strategies: Use the Audience Manager to build custom, lookalike, and engagement-based audiences to re-engage interested users and significantly boost conversions.

Who this course is for:

  • Digital Marketers
  • Business and Brand Owners
  • Paid Advertising Professionals
  • Content Marketers and Community Managers
  • Beginners New to Reddit
  • SEO Specialists

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