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ChatGPT & Generative AI: Prompt Engineering for Business

Last updated on April 25, 2024 9:51 pm
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Description

What you’ll learn

  • Understand what a prompt is and what role it plays in your generative AI work
  • Understand what AI systems are vs. large language models (LLMs) vs. ChatGPT and individual AI interfaces
  • Be able to architect a business-grade AI prompt
  • Be able to leverage in-context learning to enable the generation of pro-grade AI output
  • Be able to force an output structure on your generative AI work so that your prompts can be scaled into business systems and workflows
  • Understand data security / privacy issues surrounding generative AI work and proprietary data
  • Be able to leverage advanced prompting techniques to reduce hallucinations and improve output quality
  • Expand your thinking, seeing business functions where AI / LLMs can create value that you may not have seen before

You Can 20x Your Productivity by Developing Prompt Engineering Skills for Business

Welcome to the future! Artificial intelligence and large language models like ChatGPT are revolutionizing how businesses operate. These powerful technologies can automate workflows, enhance productivity, and uncover game-changing insights.

But harnessing their potential requires skill. You need to know how to speak their language–how to architect the perfect prompts to guide your AI assistant. That’s what you’ll learn in this cutting-edge course.

Inside, you’ll discover the art and science of prompt engineering from AI expert and veteran online instructor Davis Jones. His plain-spoken, engaging teaching style has already helped nearly a million learners globally. Now he’s crafted an immersive learning experience to make you a prompt pro.

In bitesize video lectures and active learning exercises, you’ll codevelop prompts with Davis step-by-step. You’ll start by structuring high-level prompts using his ICO framework–Instructions, Context, Output. From there, you’ll move on to advanced techniques like emotional appeals, delimiter tags, markdown formatting, and output handlebars.

You’ll also get to participate in an interactive prompt design simulation that provides real-time feedback on your approach. Plus, you’ll meet AI experts in the “Voices from the Field” video segments and discover how they leverage prompts in their day-to-day work.

Along the way, you’ll build real-world business prompts, like pre-screening warranty claims or summarizing research reports. And you’ll gain lifetime access to Davis’ library of super prompts for business tasks like:

  • Preparing for negotiations

  • Screening resumes

  • Preparing reports

  • Creating marketing plans

  • Developing Job Descriptions

  • …and much more!

The course also comes with a comprehensive study guide covering key concepts, definitions, citations, an outline of course modules, and links to external AI ethics and safety resources.

By course end, you’ll confidently architect prompts that help your business leverage the upside of AI while mitigating the downside risks. And you’ll earn a verified Prompt Engineering Certificate you can proudly share on LinkedIn and your resume.

If you’re ready to unlock the promise of AI for your company or clients, this is the course for you. Enroll today and claim your place among the new generation of prompt engineers powering the AI revolution!

Who this course is for:

  • Managers and business leaders
  • Freelancers, entrepreneurs, and solopreneurs
  • Researchers, lab scientists / lab operations experts, and data analysts
  • Sales and customer success professionals
  • Marketers (e.g. content marketers, email marketers, ad specialists)
  • AI consultants / management consultants
  • Non-profit leaders
  • Educators (K-12, high school, higher ed)

Course content

  • An Introduction to Prompt Engineering for Generative AI3 lectures • 5min
  • An Introduction to Prompt Engineering for Generative AI
  • Generative AI Prompt Architecture: Learn the ICO Prompt Engineering Framework5 lectures • 13min
  • Generative AI Prompt Architecture: Learn the ICO Prompt Engineering Framework
  • Learn the Core Four AI Prompt Engineering Skills6 lectures • 21min
  • Learn the Core Four AI Prompt Engineering Skills
  • Reducing Hallucinations & Improving Outputs through Advanced Prompt Engineering6 lectures • 15min
  • Reducing Hallucinations & Improving Outputs through Advanced Prompt Engineering
  • Bringing it Together: Let’s Build a Professional-grade Prompt7 lectures • 20min
  • Bringing it Together: Let’s Build a Professional-grade Prompt

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